Challenge:

The challenges encountered with Salem Co-Operative Bank were in conveying their existing brand onto the web in their first generation website. Since Salem did not already have a website in place, there were many obstacles to overcome to meet and exceed their expectations.

Solution:

Zagnutz studied both the competitions websites as well as non competitors of the same size nationwide and proposed a solution that would give Salem Co-Op a world class website with dynamic functionality like Stock Quotes pulled automatically, custom coded calculators, local weather, connection to their Online Banking product (eCB) as well as the ability to update requested portions of the website that needed to be adjusted frequently.

Result:

The result has been a website that has been in action, design unchanged since 2004. This website to date is still a showpiece and a relevant tool for the folks at Salem.

Since inception, we have optimized the website for the Search Engines and are pleased with the results of this endeavor.

About Salem Co-Operative Bank

Excerpt from website: "Salem Co-operative Bank serves individual and small businesses in Salem, New Hampshire, and the surrounding communities.

In the early 1920s, business and community leaders from the Salem area recognized a need and joined together in a common cause - to establish a bank to serve the community of Salem Depot, its residents and its businesses. As a result of their effort, Salem Co-operative Bank was founded in 1922, the first bank ever headquartered in Salem , New Hampshire . The Bank was founded "For the purpose of accumulating savings of its members and the loaning of the funds so accumulated to them to enable them to purchase homes and improve their conditions."

Today, Salem Co-operative Bank is committed to meet the changing financial needs of our customers while keeping sight of the traditional values of integrity, hard work, and our Dedication to Community . We pride ourselves in combining new technology with old-fashioned personal service. Our staff is highly trained and knowledgeable about our products and services and the needs of our customers."