What We Do

 

 

"As a small business owner I appreciate the attention that my staff and I ALWAYS receive. Sometimes the small guy gets left behind in the service game but you guys got it figured out.

I just want to thank you for your attentiveness to the needs of my business and all the support you consistently provide us with."

- Davey Edwards, Partner
Primary Residential Mortgage

 

 

Process

At Zagnutz, we have honed a proven process that has helped us provide successful solutions to our clients over the years. However, we do understand that each engagement is unique in its own way and our process is flexible enough to adapt to any situation that we encounter.

Discovery Phase - Zagnutz Interactive Website Development and Graphic Design Exploration Phase

Discovery

In this initial step, we try to learn everything we can about your business, your goals/objective and your target audience. As well as your target’s behavior, interactions, motivations, and what's the best way to reach them.

This leads into a discussion and identification of strategies to achieve successful business results. The outcome is a Strategic Roadmap to guide the work in ensuring the structure for maximum client satisfaction and opportunities for ultimate ROI.

Analysis

We take all gathered information and analyze our findings in order to formulate the best site design strategy, including high-level site architecture, creative, branding, production, and technical considerations and recommendations.

We closely examine competitor sites and industry trends that may affect or enhance the project. We also can conduct user testing on an existing site and assess current platforms and systems.
Zagnutz Design Agency Hartford Connecticut

Design

Now that we understand the strategy behind the site and have assessed the competitive industry, we can let our Designers and Information Architects create the visual experience. This phase really brings to life the goals and objectives that have been discussed, in a presentational view.
Zagnutz Web Development Develop Websites for Small and Large Businesses

Develop

Once the Design has been finalized, the build of the site begins. This is when the developers take the designs, information architecture, the content and all other pieces necessary and grow the site into a functional experience. 

During this phase, the functions of the site are tested against what was laid out during the previous phases to ensure proper deliverables and experiences are created.
Zagnutz Launching Websites in Connecticut USA Web Design

Launch

We make sure the site experience and functions are aligned with the expectations of the client. While also ensuring the performance and success measurements are in place. Only at that time do we put our stamp on an engagement and “go live”.

Post-Launch

Some people think a project is over when it launches. At Zagnutz, we believe this is when the true test of a project takes place. Having established benchmarks and success metrics early on in the project, this is the phase when those are measured. 

We track the performance of the environment, as well as the behavioral metrics of the users. Constantly refining the site to ensure the needs of the users and the goals of the client are met.